Marketing Services

Pre-Launch work:

1) Website improvements:

• Optimizing websites for search engines

• Improving download rates

• Improving purchase areas

2) Game improvements:

• Making suggestions that may affect the marketing and sales ability inside the game.

3) Pre-launch hype:

• Previews of your product up on websites and in magazines.

4) Pre-launch prep:

• Ensure proper statistics and demographic information can be collected to accurately make conclusions about sales data.

Launch Work:

1) Download distribution to download sites:

2) Launch Press Release:

• Writing of Press Release

• Release of Press Release

3) Promotional Strategy:

• Combination of advertising and publicity coupled with promotions, custom designed to fit your game's needs.

4) Editorial Content:

• Reviews

• Interviews

• Image Packs

• Developer Diaries

5) Customer retention and return purchases:

• Strategy on ensuring that customers return to your site and make additional purchases.

Post Launch Work:

1) Continued editorial coverage:

• Continued work with websites and magazines to get your name in the limelight.

2) Updates sent to download sites:

• Resubmission of any major update.

3) Major change press release:

• Press Release writing and submission for any major update

4) Formation of affiliates and partnerships:

• Capitalize on third parties only after your initial hype and sales have reached a steady pace.  This ensures you get the maximum gain before allowing third parties to distribute your software.